Are you a startup or an established company reaching for a brand that sells, evokes respect and inspires? Do you know how your clients or customers want to see your brand? Do you wish to build it from scratch, modify or restart it? Do what you do best, and let us mix the right cocktail of rational and emotional benefits reflecting your values, charisma, services and products. We do not scratch the surface, we dig deeper. We ask a lot of questions. We ask you these questions, as well as your existing and potential clients and customers. We put together the most useful ideas we have gained in our campaigns, but also what we have learned in the psychology of persuasion, along with the newest neuroscientific knowledge concerning the secrets of our brains.


Team Restartup

  • Michal NovotaPartner & CEO
    Michal pursues consulting and coaching in the field of political marketing, brand development, PR strategies, communication and leadership skills in Restartup, company he established and led since 2012. He operates in the...
  • Filip KvapilPartner & CEO Czech Republic
    Filip comprises in his profile broad and rich experience in various environment. It includes a career of a medical doctor, researcher management consultant, focuses mostly on management development, coaching, performance management and...
  • Kristína RusnákováJunior Consultant
    Kristína studied security studies at the Faculty of Political Science and International Relations of the Matej Bel University in Banská Bystrica. She is extensively experienced in both the political campaigning and the...

Team of Experts and Co-workers

  • Anna Dvořáková
    Anna Dvořáková’s main field of expertise is political marketing, content creation and PR agenda setting. She graduated from Political Science at Comenius University; during her studies she took part in internship programmes at...
  • Daniel Kerekes
    Daniel Kerekes is an expert on elections, electoral geography, and data. Daniel has graduated in business management and political marketing at Masaryk University where he is currently a PhD candidate. His academic...
  • Peter Nízl
    Peter works in analytical and counseling services in the area of marketing communication and political marketing, along with qualitative research in different economic segments and destination management. Today he is the co-founder of Axepto s.r.o....
  • David Friedl
    David Friedl creates and manages crowdfunding campaigns, crowdfunding consulting and seeks investment opportunities in the American market for Czech and Slovak startups and entrepreneurs. His company, Fundchaser USA Inc., helps develop and connect...
  • Dominika Valentová
    Dominika is a student of marketing communication and advertising. She focuses mostly on visual corporate identity and graphic design....